Saurabh Rangari
Product Manager @ JioTV (Ads, Search, AI, CMS) | IIM Lucknow | ISRO | IIST
- Role
- Product Manager at Jio
- Location
- Navi Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Saurabh Rangari
I find myself energized by the blend of technology and creativity, it\'s where I feel most…
Experience
Product Manager
Apr 2022 — Present · Navi Mumbai, IN
Search Optimization & Discoverability- Launched Global Search, driving a 10x surge in SERP landings and content clicks via typed queries- Revamped Cold Search UX with trending rails, animated placeholders, and recent searches, resulting in a 4x boost in search-driven engagement- Integrated Indic Search in 10+ regional languages, eliminating 100% null results and improving inclusivity- Removed autosuggestions to streamline user journeys, improving search discoverability speed by 15% and search-to-click conversions by 10%- Utilized Firebase Remote Config to personalize SERP results, leading to a 20% uplift in content clicks- Rolled out Partner Search for SVOD discovery, increasing premium content clicks by 45%- Conducted monthly deep dives into the most searched content to refine ranking algorithms and enhance relevanceAI-Driven Recommendations & Personalization- Deployed AI-based sentiment analysis to improve feedback categorization, contributing to a 3% increase in Play Store ratings- Automated feedback classification using NLP, cutting manual efforts and boosting insight accuracy by 50%- Launched the “Continue Watching” rail, driving a 5%+ increase in engagement and watch time- Implemented location-based sorting and regional Top 10 recommendations, leading to a 5% uplift in regional engagement- Rolled out personalized rails like “Channels You Watch” and “More Like This”, resulting in CTR growth up to 15%Operational Strategy & Efficiency- Revamped core app analytics, ensuring event parity and KPI reliability across platforms- Migrated EPG metadata ingestion to an ON API pull model, improving accuracy and system freshness by 35%- Spearheaded a CMS revamp, enhancing stakeholder efficiency by 15%- Showcased an immersive mobile movie experience at IMC 2024, attracting 1.75L+ visitors, including media and VIPs- Introduced auto-login, reducing onboarding time by 30% and OTP-related issues by 15%, enhancing first-time user experience
Education
Indian Institute of Space Science and Technology
Bachelor of Technology - BTech
2012 — 2016
Indian Institute of Management, Lucknow
Master of Business Administration - MBA
2020 — 2022
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