Saurabh Mathur
B2B Growth Strategist | GTM Expert | Lead Generation Specialist | ABM Specialist | Digital Transformation
- Role
- Strategy and Marketing Specialist at Syrma Johari Medtech Limited
- Location
- Jodhpur, RJ, IN
- LinkedIn followers
- 500 followers
About Saurabh Mathur
Marketing & Strategy Specialist with 4+ years driving B2B growth, brand integrity, and digital transformation across diverse industries. Specializing in go-to-market strategies, account-based marketing, and CRM integration, I translate data-driven insights into scalable campaigns that deliver measurable revenue impact.At Syrma Johari Medtech Ltd, I spearhead cross-vertical initiatives, from targeted content for lead generation to lead funnel optimization and cross-functional team alignment. My results-oriented approach emphasizes ethical brand positioning and forward-thinking tactics to build lasting equity.Connect for strategic B2B collaborations, growth enablement, or marketing thought leadership.
Experience
Strategy and Marketing Specialist
Sep 2022 — Present · Jodhpur, IN
Lead B2B marketing and corporate strategy initiatives, including go-to-market planning, business growth strategies, and digital transformation across domestic and international markets.Developed and executed cohesive brand narratives across digital platforms, boosting market visibility and consistency.Managed CRM and marketing automation (HubSpot, Zoho), streamlining lead generation and enhancing campaign ROI.Directed social media strategies and paid advertising, driving higher engagement and qualified leads.Partnered with business development and sales teams to align marketing with revenue objectives, accelerating pipeline growth.Conducted market research, competitor analysis, and vendor evaluations to inform data-backed decisions and efficiency gains.Oversaw end-to-end campaigns leveraging regional insights, expanding brand reach and fueling sales expansion.Crafted strategic marketing plans from trend analysis, customer data, and competitive intelligence to enable business scaling.
Education
National Open School board NIOS Admission Form Class 10th 12th 2019-20Delhi
Senior Secondary
2015
Bikaner Technical University (BTU)
Master of Business Administration - MBA, Marketing/ Finance
2019 — 2021
Central Board of Secondary Education
Secondary
2012
Indira Gandhi National Open University
Bachelor of Commerce - BCom, Business/Commerce, General
2016 — 2019
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