Saurabh Kumar

Experience

1. Digital Marketing Manager

   Skytrust

   Sep 2023 — Present · Delhi, IN

   As the Digital Marketing Manager at SkyTrust, I focus on developing and implementing strategies to enhance website performance and hygiene, specifically targeting networks in need of digital transformation. My role involves promoting our enterprise solutions through strategic marketing initiatives on software listing sites, generating leads via content marketing, SERP optimization, and social media promotions.I create a social media calendar for consistent brand promotion and engage in competitor analysis to refine our strategies. My responsibilities also include managing various industry websites, executing online advertising campaigns, and monitoring team performance to meet our targets. I address website issues and recommend on-page changes that align with Google guidelines.Additionally, I plan and execute content marketing strategies, prepare client reports, and engage in link-building activities to enhance our online presence. Through these efforts, I aim to position SkyTrust as a leader in the digital marketing landscape, facilitating effective digital transformations for our clients.