Saurabh Bansal

About Saurabh Bansal

As the Group Vice President and Global Head of Growth Marketing at Comviva, I lead the strategy, execution and P&L for the Digital and MarTech portfolio. I have over 20 years of experience in the telecom industry, spanning brand, voice, VAS, data, CVM, revenue, operations, project management and business transformation.My mission is to drive growth and innovation in the MarTech space, leveraging my expertise in analytics, segmentation, personalization, and automation. I have successfully launched and scaled multiple products and campaigns across geographies, delivering customer acquisition, retention, and loyalty. I am also passionate about building and leading high-performance teams, fostering a culture of collaboration, learning, and excellence.

Experience

1. Group VP & Global Head - Martech (Growth & Digital Marketing and Bussiness Transformation)

   Comviva

   Oct 2022 — Present · Gurugram, IN

Education

• Maharshi Dayanand University

  B.E., Computer Science

  1998 — 2002

• St. Lukes

  Secondary

  1984 — 1996

• Modern School

  HSC, English, Mathematics, Chemistry, Physics & Computer Science

  1996 — 1998

• Himachal Pradesh University

  MBA, Marketing & Finance

  2002 — 2004

Skills

• Segmentation
• Customer Lifecycle Management
• Crm
• Cdma
• Customer Acquisition
• Cross-Functional Team Leadership
• Marketing Strategy
• Cem
• Gsm
• Product Management
• Key Account Management
• 3g
• Team Management
• Sms
• Marketing
• Customer Relationship Management (Crm)
• Strategic Planning
• Management
• Account Management
• Mobile Devices
• Business Analysis
• Business Intelligence
• Devices and Partnerships
• Market Planning
• Ecommerce Partnerships
• Value-Added Services (Vas)
• Telecommunications
• Analysis
• Customer Retention
• Competitive Analysis
• Vas
• Team Leadership
• Analytics
• Business Strategy
• Product Marketing