Saumya Singh

Marketing & Employer Branding Professional | Storytelling, Strategy & People Experience | Ex - TA Consultant | Ex - Peepal Consulting (COO’s Office) | HR Ops | Non - IT Hiring

Role
Marketing Executive at Tractrix Opto Dynamics
Location
Hyderabad, TG, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Saumya Singh

I’m an HR professional with 2+ years of experience across Talent Acquisition, HR…

Experience

  1. Marketing Executive

    Tractrix Opto Dynamics

    Apr 2025 — Present · Hyderabad, IN

    Joining Tractrix in the defence and aerospace space has been an exciting transition where I’ve been able to merge creative marketing with business strategy. My focus is on building a strong brand presence, deepening client relationships, and driving growth through high-impact initiatives. Key Achievements : Positioned Tractrix as a trusted defence technology brand by developing a comprehensive brand strategy and strengthening digital presence, resulting in a 40% increase in online visibility. Expanded defence procurement networks by building strong relationships with Indian Navy and Army officers, driving meaningful stakeholder engagement and future project pipeline opportunities. Secured two GeM tender projects by scouting, managing, and submitting compliant bids, directly contributing to revenue growth in Handheld Thermal Imager solutions. Ensured financial compliance and closure by handling ISRO’s procurement and payment processes for high-value opto-mechanical and opto-electronic systems. Accelerated certification readiness by supporting AS9100 implementation and partnering with CEMILAC for approvals, strengthening credibility with the Indian Air Force. Enhanced stakeholder engagement by designing and delivering impactful presentations and marketing decks, including high-level sessions at Delhi Army Headquarters. This role has allowed me to blend creative marketing with the precision of the defence sector — from winning strategic projects to shaping communication with India’s leading defence organizations.

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Saumya Singh — Marketing Executive at Tractrix Opto Dynamics in Hyderabad, TG, IN | Unifers