Satwik Parida

About Satwik Parida

I build analytics systems that turn complexity into competitive advantage.With 10+ years of experience across Amazon, Oracle Health, and enterprise-scale environments, I operate at the intersection of Business Intelligence, Product Analytics, and Data Strategy — where decisions impact revenue, scale, and customer experience.At Amazon Ads, I led end-to-end analytics for multiple large ad categories, partnering with Product, Engineering, and senior leadership to define KPI frameworks, optimize 100M+ record datasets, and deliver $1.2M+ in annual cost savings. By redesigning data models and reporting architecture, I reduced reporting latency by 50% and improved insight turnaround time by 90% — enabling faster, sharper decision-making.Previously at Oracle Health, I built automated analytics and alerting systems supporting hospitals (23% of US hospital beds), reducing issue resolution time by 50% and contributing to $1.3B+ in repeat business through insight-driven retention strategies.What differentiates my approach:• I design metric frameworks before building dashboards• I align analytics with product and revenue strategy• I optimize data infrastructure before scaling reporting• I build and mentor high-performing analytics teams• I translate executive ambiguity into structured, measurable outcomesI’m comfortable operating in ambiguity, building from scratch, and scaling analytics infrastructure as the product scales. Whether it\'s improving conversion, reducing churn, or optimizing monetization, I focus on measurable growth outcomes.Core Expertise:Product Analytics | Business Intelligence | KPI & North Star Metrics | Experimentation & A/B Testing | Cohort & Funnel Analysis | Data Modeling & ETL | SQL (Advanced)| Python | AWS Redshift | Athena | BigQuery | Tableau | Power BI | Dashboard Architecture | Predictive Modeling | Data GovernanceI’m targeting Senior Business Intelligence, Product Analytics Leadership, and Data Analytics Manager roles within big-tech firms and product-led tech companies — where analytics is treated as a strategic growth lever, not a reporting function.If you’re building data-led products at scale and need an analytics leader who can combine systems thinking with business impact, let’s connect.

Experience

1. Business Analyst Ii - Amazon Ads Insights & Measurement

   Amazon

   Aug 2022 — Present · Bengaluru, IN

   Lead end-to-end Product & Business Intelligence analytics for large-scale Ads categories in a high-complexity, high-scale environment.• Architected KPI frameworks and executive scorecards influencing strategic reviews across 10+ ad categories• Built scalable data pipelines & dashboards on 100M+ records (SQL, Redshift, Athena), delivering $1.2M+ annual cost savings• Reduced reporting latency by 50% via SQL optimization and data model redesign• Improved decision velocity by 90% through standardized analytics architecture• Developed analytical models (sampling, precision tracking, efficiency modeling) improving core quality metrics by 6+ points• Led and mentored 7+ analysts, driving 30% productivity gains and process standardizationProduct Analytics Leadership | BI Architecture | Scalable Systems Thinking

Education

• Simplilearn Alumni

  Business Analytics Expert Master Program, Business Analytics

  2017 — 2018

• D.A.V. Public School, Unit-8, Bhubaneswar

  Senior Secondary, Science

  2008 — 2010

• C.V.Raman College of Engineering

  Bachelor of Technology - BTech, Mechanical Engineering

  2010 — 2014

• D.A.V. Public School, C.D.A., Cuttack

  Matriculation

  2002 — 2008

• Texas McCombs School of Business

  Postgraduate Degree, Data Science & Business Analytics

  2020 — 2021

Skills

• Programming
• Team Building
• Software Engineering
• Production Support
• Ansys
• Powerbuilder
• Microsoft Word
• Microsoft Office
• Team Leadership
• Windows
• Sql
• Microsoft Powerpoint
• Java
• Operating Systems
• Core Java
• C++
• Mechanical Engineering
• Team Motivation
• Basic Html
• Teamwork
• Team Management
• Powerpoint
• Microsoft Excel
• Ptc Pro/Engineer
• English
• Software Development
• Dbms
• Product Development