Jayakishore Satla

About Jayakishore Satla

Jumped on the startup bandwagon at the intersection of Blockchain/Web3, Fantasy Sports, NFTs and Marketing. A proud adventure with a lot of learning and doing. It was a pivot to a consumer marketing role (after 22yrs in b2b), demonstrating my ability to take risks, learnability and apply my experience to solve business problems and challenges.I was recently the ‘Head of Marketing’ for a Web3/Blockchain startup focused on Fantasy Sports, Fan Tokens and Sports NFTs and responsible for Product Growth & User acquisition, Branding, Marketing Communications, and Community Management. I\'m a Client Engagement leader with experience in Sales, Pre-Sales, Marketing, Transition Program Management, and CRM Consulting. I have demonstrated ability in consultative selling and building relationships with C-level and IT Leadership teams. As a Sales Leader for the ‘Manufacturing’ industry vertical in the USA, managed C-level relationships in enterprise accounts like DuPont, UTC (OTIS, Carrier) and others. Also worked in the ‘Media & Entertainment’ vertical aligning with Account reps to sell IT services into their accounts (notably MGM, Las Vegas).Over 15yrs of my experience is in \'Cloud & Infrastructure Managed Services (IMS)\' outsourcing. I\'ve demonstrated expertise in large deal pursuits in USA, Europe and India markets - from qualification, RFI, RFP, leading Mutual Value Discovery (MVD) and co-creation workshops with clients, pricing & commercial structuring, solution development, proposal defense, due diligence, MSA/SOW reviews and negotiation. I lead deal pursuit teams and work with internal stakeholders (leadership, service delivery, solution architects, finance, legal) to align a shared vision with clarity of purpose and execution. I\'ve also worked with leading deal advisory firms such as ISG and others in IT outsourcing and transformation deals.I started my career selling IT Consulting services in CRM, Data Warehousing, ERP & Groupware solutions. My earliest CRM consulting experience, in 2004, includes working with Covad Communications, USA (a leading DSL provider) to evaluate and select a CRM product vendor. And in 2014, a Microsoft CRM solution roll-out for OTIS Elevators (part of United Technologies Corp, USA). My experience also includes CRM business process outsourcing (multi-channel inbound product/technical support and outbound sales).I\'ve lived and worked in New Jersey, USA and worked with clients in Europe, and can work with cross-cultural stakeholders and teams across boundaries.

Experience

1. Segment Head - Infrastructure Services, Banking & Insurance

   Tata Consultancy Services

   Oct 2024 — Present

   P&L ownership with growth and profitability of Infrastructure Services for the US South East Banking and Insurance segment

Education

• Bharathiar University

  B.E., Computer Science

  1991 — 1995

• School Of Management

  MBA, Marketing

  1996 — 1998

Skills

• Program Management
• Cloud Computing
• Offshoring
• Managed Services
• Solution Architecture
• Customer Engagement
• IT Outsourcing
• Consulting
• Client Engagement
• Outsourcing Advisory
• Crm
• Services Marketing
• Enterprise Software
• Data Center
• Client Services
• Pre-Sales
• Transition Management
• IT Service Management
• Account Management
• Selling
• Start-Ups
• Strategy
• Telecommunications
• Consultative Selling
• Business Development
• Offshore Operations
• Pmp
• Management
• Project Management
• Service Delivery
• Business Analysis
• Global Delivery
• Outsourcing
• Bpo
• Remote Infrastructure Management