Satinderjit Singh
International Marketing Expert | Social media marketing | Email marketing
- Role
- Head of International Marketing at Vijay Engineering Works
- Location
- Jalandhar, PB, IN
- LinkedIn followers
- 500 followers
About Satinderjit Singh
Dedicated and innovative international marketing specialist with over 15 years of…
Experience
Head of International Marketing
Nov 2021 — Present · Jalandhar, IN
As a Marketing Head I have : Represented Vijay Engineering Works at the International Hardware Fair/Practical World held in Cologne, Germany, in September 2022. Oversaw booth management, organized business meetings, and fostered new business partnerships to strengthen the company\'s global presence.•With one of company’s business partner went to a business trip to France. Conducted successful business meetings with prestigious companies, which led to the creation valuable partnerships and expansion of Vijay Engineering Works Scaffolding products market reach in the region.•Found innovative ways to market Vijay Engineering Works\' Scaffolding Products and their trading company Vijay Tools\' Hand tool products. Strategically planned e-mail and digital marketing campaigns, developed dynamic company presentations, and revamped the company\'s website to showcase the range of Scaffolding and Hand tools effectively.•Oversaw the creation of the business\'s brand-new, dynamic website from start to finish collaborating closely with a website designer based in Jalandhar to ensure seamless functionality and user experience.•Created Vijay Tools\' new Hand tool range catalogue from scratch, incorporating visually appealing product images and in-depth product descriptions to boost sales and improve customer engagement.•Designed the company\'s overall presentation and company profile tailored for international clients, ensuring alignment with brand identity and effectively communicating value propositions.•Spearheaded initiatives to penetrate new markets and expand market presence. Directed digital marketing efforts including Instagram and Facebook Ads, and implemented targeted campaigns to drive brand awareness and customer acquisition.Conducted prospect research and lead generation activities utilizing cold calls and market analysis techniques, analyzed industry trends and made tactical suggestions to improve corporate development and marketing plans.
Education
Guru Nanak Dev University, Amritsar
Bachelor's degree
2001 — 2003
Coventry University
Master's degree
2006 — 2008
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