Sasha Yan

Design & Research Lead at Greater Good Studio

Role
Design & Research Project Lead at Greater Good Studio
Location
Chicago, IL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sasha Yan

As a strategic designer, my innate curiosity drives me to understand people and their…

Experience

  1. Design & Research Project Lead

    Greater Good Studio

    Nov 2020 — Present · Chicago, IL, US

    Scope and lead human-centered research, design, and strategy projects to create tools, services, and programs for social sector partners.Manage distributed teams of designers, researchers, and contractors while balancing budgets, timelines, and studio wide resourcing with Asana, Slack, and Google Suite. Adapt and pivot projects as priorities and situations change. Foster relationships with clients and community stakeholders throughout engagements to sustain their ownership of the work.Recruit, screen, and schedule research participants through multiple channels. Identify an effective mix of ethical, accessible, and culturally appropriate research practices for target users. Craft research sessions and stimuli to achieve learning goals, uncovering pain points to define opportunities and problems.Write, design, and illustrate: reports, presentations, wireframes, journey maps, workshop materials, personas, etc. Synthesize data into compelling stories and frameworks that are true to lived and learned experiences. Present prioritized research findings to clients and stakeholders to highlight user experiences, bring concepts to life, or facilitate decision making. Clients include: The Greater Chicago Food Depository, The Urban Institute, The Government Alliance on Race and Equity, Washington State Department of Commerce, Endeavor Health.

Education

  • Washington University in St. Louis

    Bachelor of Science

  • Santa Reparata International School of Art - SRISA

    Drawing, Renaissance Art

  • Washington University in St. Louis

    Bachelor of Fine Art

Skills

  • Primary Research
  • Art Direction
  • Adobe Creative Suite
  • Integrated Marketing
  • Sketch
  • Facilitation
  • Social Media
  • Graphic Design
  • Branding & Identity
  • Illustrator
  • Graphics
  • Creative Direction
  • Advertising
  • Photoshop
  • Innovation Development
  • Design Workshops
  • User Experience Design
  • Microsoft Office
  • Sketching
  • Typography
  • Indesign
  • Cookies
  • Creative Strategy

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Sasha Yan — Design & Research Project Lead at Greater Good Studio in Chicago, IL, US | Unifers