Sarosh Ahmed

SaaS Sales Leader | Founding GTM & Revenue Builder | 9 Years in SaaS | Ex - Associate Director BIK.ai | Ex - Freshworks, Unbxd, LeadSquared, BiteSpeed

Role
Consulting CRO Growth & Revenue Strategy at Ilyzly
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Sarosh Ahmed

I’m a SaaS revenue professional with 10 years of experience driving new business, expanding markets, and building high-performing GTM motions across fast-growing tech companies. My career has been shaped by two strengths: high-velocity sales execution and scaling repeatable revenue engines across teams and regions.Before taking a planned break from SaaS, I served as Associate Director of Sales at BIK.ai, leading SDRs, AEs, and channel sales teams while working closely with founders on GTM strategy. I built outbound workflows, set up HubSpot, improved demo-to-close conversions, and contributed $365K ARR from new deals in 9 months. I also scaled revenue from $200K → $1M+, driven by messaging usage from brands I onboarded. Across BIK.ai and BiteSpeed, I spent 1.5+ years driving GTM and revenue in India, with APAC, SEA and ANZ exposure.Across my SaaS career, 6+ years have been focused on the USA & Canada market (Photon, Freshworks, LeadSquared, Unbxd), where I’ve executed both high-velocity SMB/MM motions and enterprise sales cycles involving discovery, technical evaluations, and multi-stakeholder negotiations. I’ve also had exposure to EU and MENA.I’ve delivered meaningful revenue impact across roles:• $365K ARR at BIK.ai (SMB/MM)• Scaled revenue from $200K → $1M+• $0.66M ARR and 369 logos at Freshworks (SMB/MM)• $320K ARR at Unbxd (MM/Enterprise)• $194K ARR at LeadSquared (MM)• 585% QoQ revenue growth at BiteSpeed (SMB)• $350K enterprise deal at PhotonIn 2024, I took on an interim Consulting CRO role at Ilyzly, leading sales, ops, content, and marketing, growing the retail footprint from 5 → 8 stores, and strengthening execution. This experience strengthened my leadership lens, but my core passion remains SaaS revenue growth.What I’m ExploringMid–Large SaaS: Senior Account Executive / Sales Lead / Sales ManagerEarly-Stage SaaS: Sales Director / GTM OwnerWhat I Bring• 8 years SaaS sales experience with deep USA market expertise• 1.5+ years India-market GTM leadership & revenue ownership • Strong ARR and quota performance across multiple SaaS companies• Experience across high-velocity + enterprise sales motions• Leadership exposure as Associate Director + Consulting CRO• GTM building: playbooks, outbound engines, CRM setup, channel strategy, hiring• Ability to operate as a top-performing IC or an GTM ownerIf you\'re building a high-performing sales org. I’d love to connect.

Experience

  1. Consulting CRO Growth & Revenue Strategy

    Ilyzly

    Apr 2024 — Present · IN

    I joined Ilyzly as an interim / consulting CRO during a planned break from SaaS to help the founder scale a homegrown men’s fashion brand across Chennai.Key Contributions: Expanded retail network 5 → 8 storesAchieved a 58% revenue increase from FY 2024 to FY 2025, growing from $1.05M to $1.66M USD, further expanded by 11% in FY 2025 to $1.84M USD, while successfully launching operations beyond Chennai. Scaled the team from 40 → 70+(sales, ops, accounts, warehouse, social media) Built a structured revenue reporting + forecasting framework Revamped marketing: performance + social + influencer Negotiated exclusive Chennai distribution rights for major brands Strengthened supply chain & retail operations to reduce leakage Set up weekly revenue cadences, targets & team OKRs Implemented Keka HRMS for digital payroll, hiring, onboarding & policy management Deployed biometric attendance to improve discipline, time tracking & incentive accuracy Migrated POS from on-premise to cloud for better billing, stock visibility & daily reporting Grew YouTube channel 0 → 5.5K subscribers, improving footfall, sales & monthly revenue predictability Introduced code-based offline campaigns delivering 50X ROI Improved product lifecycle, aging & vendor performance tracking to increase sell-through Strengthened content, product storytelling & branding across channels

Education

  • St.Bede's Anglo Indian Higher Secondary School

    High School, Computer science, Physics, Chemistry, Mathematics

    2007 — 2012

  • Hindustan University

    Bachelor's Degree, Automobile Engineering

    2012 — 2016

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Sarosh Ahmed — Consulting CRO Growth & Revenue Strategy at Ilyzly in Bengaluru, KA, IN | Unifers