Saroj Kumar Pattnaik

About Saroj Kumar Pattnaik

A journalist turned a development communications strategist with over 20 years of work experience equally divided in two career paths – managing communications portfolio at several international and national non-profits, and working as a journalist with some of India’s top media organisations. It\'s so far been a thrilling and deeply satisfying personal journey! As a communications specialist, I’m very passionate about developing strategies, implementing those and evaluating what worked and what I have learnt from those processes. I draw energy from both my achievements and learnings. In the past 10 years, I have been handling communications portfolios with organisations such as Kamonohashi Project (current), ActionAid India and ChildFund International. Apart from playing a key role strategy making, I also take care of develop content, branding and visibility, ensuring organisational reputation and credibility. I have now mastered the art of digital marketing and leveraging those skills in executing campaigns and advocacy efforts. I also conduct trainings to pass on the skills and experience that I have acquired over the years to other colleagues aspiring to learn and apply those in their work spaces. The previous 10 years were equally amazing, as I had the opportunity to write numerous articles on various socio-political issues impacting lives. I cherish those days when I used to see my bylines on papers. I still love to write issue-based articles and features whenever I find time for that.

Experience

1. Communications Consultant

   Kamonohashi Project

   May 2018 — Present · New Delhi, IN

   As the communications portfolio lead for the two flagship programmes that Kamonohasi Project manage in India, I am responsible for- Developing and implementing a comprehensive communications strategy with short-term plans - Setting up of all communications systems and tools required to implement and monitor the startegy- Liaising with journalists and managing media strategically to increase programme visibility, and bring up the issues around human trafficking in India in the mainstream media- Organising and facilitating events and press conferences as and when required - Developing and managing organisational websites, and handling social media platforms- Conceptualising and managing issue-based digital campaigns in collaboration with other partners and service providers- Writing articles and developing content for website and digital media channels - Developing communications materials - reports, brochures, process documents, news letters, aduio-vidusal content etc- Conducting training sessions for partner organisations to build their capacity and to align their organisational communications plans with the broader communication agenda- Managing external consultants, designers, and all other vendors- Monitoring and analysing progress of comms plans and activities

Education

• S B High School, Surada

  Higher Secondary Education

  1986 — 1991

• MICA | The School of Ideas

  Advanced Certificate in Digital Marketing and Communications

  2022 — 2023

• Berhampur University

  Journalism and Mass Communications

  1999 — 2001

• Osmania University

  Post Graduation

  2003 — 2005