Saro Gunaseelan

About Saro Gunaseelan

I am a customer obsessed product leader, skilled in creating V1 products and GTM strategy aimed at revenue growth, customer acquisition and market segment expansion. I love to build businesses, products and teams from scratch. With a strong technology background in multiple domains (Wireless, Online Services, Data Analytics, eCommerce), I consider myself a generalist, and am very resourceful in all aspects of creating a successful business/product - from customer discovery/segmentation, product strategy, coaching team, and serving as a process leader.Key Highlights: Created high-value products in the following areas: enterprise software (SaaS), consumer startup, online marketplace, and engineering infrastructure platform & API services. 18+ years of experience leading cross-functional teams creating SaaS products with focus on eCommerce and online payment experience (Web/Mobile Apps, Micro Services). Strong advocate of customer experience & operational excellence, product lifecycle management, and presentations to leadership & angel/VC investors.* Product Management * Program Management * Product Vision & Strategy * Startups * Market Research & Competitive Analysis * Business Development * Customer Growth Strategy * Technology Officer *

Experience

1. Chief Product Officer

   Savvystylish.Com

   Jan 2024 — Present

   At SavvyStylish, I lead a purpose-driven eCommerce brand focused on responsible, confidence-boosting fashion for women 35+. What began as a small passion project has grown into a thriving DTC platform, offering vegan handbags, elegant cardigans, and timeless apparel designed to make women feel empowered, stylish, and comfortable in their own skin.I lead the company’s growth strategy across product, marketing, and technology — using Generative AI to power everything from SEO optimization and content creation to personalized recommendations and conversion-driven campaigns. By combining fashion intuition with data intelligence, I focus on delivering meaningful, measurable results that elevate both brand impact and customer experience.SavvyStylish reflects a larger mission: to help women rediscover confidence through conscious style. Empowering modern women to look good, feel good, and do good — one outfit at a time.

Education

• University of Illinois Chicago

  Masters, Electrical Engineering and Computer Science

  1997 — 1999

• Bharathiar University

  Bachelors, Computer Science and Engineering

  1993 — 1997

Skills

• Business Strategy
• Account Management
• Online Advertising
• Software Development
• Agile Methodologies
• Sem
• Management
• Strategy
• E-Commerce
• Business Travel
• Social Media Marketing
• Business Development
• Digital Marketing
• Team Leadership
• Project Management
• Web Development
• C++
• SEO
• Strategic Partnerships
• Sales Management
• Blogging
• Facebook
• Leadership
• Start-Ups
• B2b
• New Business Development
• Cloud Computing
• Event Management
• Entrepreneurship
• Java
• Crm
• Tourism
• Negotiation
• Product Marketing
• Email Marketing
• Social Networking
• Product Development
• Product Management
• Project Planning
• Sales