Amrita Sarkar
Associate IT Consultant @ITC Infotech
- Role
- Associate Information Technology Consultant at ITC Infotech
- Location
- Jalpaiguri, WB, IN
- LinkedIn followers
- 500 followers
About Amrita Sarkar
I have done my B.Tech in computer science & engineering from Techno International NewTown. Currently I\'m working @ITC Infotech in ADM(Application Development & Maintainance). I love solving challenging tasks.
Experience
Associate Information Technology Consultant
Jul 2022 — Present · Kolkata, IN
My day-to-day activities are as follows-Tag Management: Creating, updating, and troubleshooting tags in Google Tag Manager to track user interactions (e.g, clicks, form submissions, video views)-Event Tracking Setup: Implementing GA4 event tracking via GTM without modifying site code, ensuring clean data capture-Data Validation: Testing tags using GTM’s preview mode and verifying event data in real-time reports or GA4 DebugView-Reporting & Analysis: Monitoring key metrics in GA4 (traffic sources, user behavior, conversions) and creating dashboards to share insights with stakeholders-A/B Testing Support: Assisting marketing or product teams with tagging for experiments and analyzing results-Troubleshooting: Identifying and resolving tracking discrepancies or data anomalies.In the last project I worked as a Siebel Admin, where I performed these following-Created and Monitored of Siebel Setup/Environment-Migration of changes from application components to the development, test, and production environments-Monitored Server Components -Proactively Identified the issues (especially related to performance) and provided the necessary solutions-Deployment of SSL/TLS certificates to Dev, QA, and Prod environments
Education
Techno International Newtown
B.Tech, Computer Science
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