Sarina Dahlan

About Sarina Dahlan

Hello! I’m a marketing professional and writer with expertise in marketing strategy, content creation, branding, and data analysis. A graduate of the University of California, San Diego, with degrees in psychology and visual arts, I have blended both disciplines in careers as an advertising producer, a corporate marketing strategist, and a writer. Marketing is storytelling. Stories have the power to change minds, enlighten, and entertain. I love to tell stories, whether it be in the form of communications to customers, novels, or essays. I have published books and have won awards for my stories and advertising campaigns. I’m also the founder of Wandering Wonder Woman, a blog site with a mission to close the gap between people and places by sharing travel stories, food recipes, and advice from a global village of women. I believe in creating high-quality work while forming meaningful relationships along the way. Specialties: • Strategy development utilizing a data-driven approach • Project management of integrated marketing campaigns • Campaign execution from concept to completion • Product Management • Research and data analysis • Writing: marketing communications, ad copy, blogs, articles, stories • Monitoring, tracking, and reporting on marketing campaign activities

Experience

1. Co-owner

   Oxford Hill Frames

   May 2017 — Present · CA

   Oxford Hill Frames is an American company, founded in 2008 San Diego, California. We create custom handcrafted hardwood picture frames for art galleries and frame shops. Each wood frame is made by hand in the tradition of fine furniture that is meant to last for generations. • Develop branding, design marketing and contact strategies, and create marketing communications, including social media and e-mail marketing. • Created and manage • Sales

Education

• University of California, San Diego

  Bachelor of Arts, Visual Arts

  1994 — 1998

• University of California, San Diego

  Bachelor of Arts, Psychology

  1994 — 1998