Saresa Bass

Digital Marketing Strategist Communications Manager @Cox Media

Oklahoma City, OK, US

Develop and execute multi-channel advertising strategies for top-tier clients, driving retention, revenue growth, and ROI across digital and linear solutions. • Partner with sales to deliver compelling proposals and client presentations, strengthening relationships, securing new business and growth within existing accounts.• Trusted advisor and subject matter expert in streaming video, display, paid search and paid social. • Lead consulting and brainstorming sessions with sales teams to develop customized client strategies, ensuring solutions align with business goals and drive measurable results.• Collaborate cross-functionally with fulfillment and analytics teams to ensure seamless execution and optimization. • Build consultative client relationships by providing actionable insights and translating results into future growth opportunities.• Contribute to internal initiatives by developing best practices, tools, and communications that improve alignment and efficiency.

West Virginia University

Master of Science - MS, Integrated Marketing Communications with Area of Emphasis in Public Relations Leadership

University of Central Oklahoma

Bachelor of Business Administration (BBA), Marketing

Sessions College

Marketing Design