Sara Wald
Webby-Winning Creative Director, currently with The New York Times T Brand Studio
- Role
- Creative Director, t Brand Studio at The New York Times
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Sara Wald
With over a decade of experience in media and advertising, I specialize in leading creative campaigns that merge innovative storytelling with measurable business results. Currently serving as Creative Director at Amazon’s Brand Innovation Lab, I enable travel and restaurant advertisers to achieve growth through campaigns across Amazon\'s devices, content and properties.I lead a talented team of copywriters, art directors, and designers, managing projects that have driven significant revenue growth for Amazon. Notable achievements include launching Prime Video\'s first custom sponsorship spot and developing the Webby-award winning campaign “When You Can’t Say It, Play It” with The Ad Council, Alexa and Amazon Music.
Experience
Creative Director, t Brand Studio
Jun 2025 — Present
Education
University of Maryland
B.A., Journalism
2004 — 2008
Skills
- Advertising
- Magazines
- Mailchimp
- Creative Writing
- Publicity
- Editorial Consulting
- Social Media Marketing
- Powerpoint
- Web Content
- Google Analytics
- Blogging
- Photoshop
- Editorial
- Partnership Marketing
- Client Liaison
- Blogger
- Project Management
- Storytelling
- Public Relations
- Proofreading
- Affinity Marketing
- Management
- Strategy
- Marketing
- Copy Editing
- Proposal Writing
- Newspaper
- Photography
- Marketing Strategy
- Event Management
- Email Marketing
- Pagemaker
- SEO
- Content Development
- Advertising Sales
- Cross-Promotions
- Feature Articles
- Wordpress
- Copywriting
- Branded Content
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