Sara Reches
Art Direction | Creative Strategy | Graphic Design | Art Director @ Beyond Yoga | MFA in Communications Design
- Role
- Associate Art Director at Beyond Yoga
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Sara Reches
Hi, I’m Saraphine (Sara) — an art director and graphic designer with over a decade of experience shaping visual identities and leading creative campaigns that blend strategy with standout design.I specialize in art direction and graphic design for fashion and lifestyle brands, crafting visual narratives that are not only aesthetically striking but also aligned with business goals. From directing photoshoots to building brand systems, I bring a holistic, detail-driven approach to every stage of the creative process.With a sharp eye for color, typography, and layout, I approach each project with curiosity, intention, and a problem-solving mindset. Whether I’m building out a campaign or refining a brand’s visual voice, I aim to create work that resonates deeply and leaves a lasting impact.As a naturally social person, I thrive on collaboration and meaningful connection — with clients, teams, and audiences alike. I believe the best creative work comes from open dialogue and shared ideas!
Experience
Associate Art Director
Feb 2026 — Present · Los Angeles, CA, US
Collaborate with the creative director and art director on DTC creative strategies, ensuring that the campaigns are both visually compelling and aligned with brand objectives- Support art direction during photoshoots, including pre-production work, on-set assistance, and post-production layout design- Present and advocate for art direction and design concepts to stakeholders.
Education
Pratt Institute
Master of Fine Arts - MFA, Communications Design
2016 — 2018
General Assembly
Certificate of Completion, User Experience Design
University of Michigan
Bachelor of Fine Arts (B.F.A.), Graphic Design
2010 — 2014
Florence School of the Arts
Photography
2013 — 2013
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