Sarang Khullar

About Sarang Khullar

I’m Sarang Khullar, a high school entrepreneur and finance lead passionate about building at the intersection of sports and business. As CFO of Athlens, I manage the financial strategy for a student-led startup helping high school athletes amplify their exposure through creative media partnerships.On the field, I’m a varsity goalkeeper at Hillsborough High School — a position that’s taught me discipline, adaptability, and how to thrive under pressure.I also serve as VP of Business Partnerships for FBLA, where I connect local businesses with our chapter to create meaningful, real-world opportunities for students.My academic interests center on economics, finance, and law, areas I plan to pursue in college as I continue exploring entrepreneurship and leadership.Key Accomplishments- Co-built and scaled Athlens, a student-founded startup focused on athlete branding, NIL exposure, and student entrepreneurship- Grew Athlens to followers with a content strategy averaging views per post- Generated 2M+ total views across social platforms through short-form content and partner collaborations- Built and managed a 100+ person waitlist prior to full platform rollout- Led Athlens’ financial planning, budgeting, and monetization strategy as CFO- Helped grow Athlens into a business generating five-figure revenue in its early stages- 3rd Place & Award — Competitive Entrepreneurship Bootcamp (team-based award earned by Athlens)- Featured in Yahoo Finance and Bloomberg, receiving national recognition for student-led innovation- Personally led outreach and closed strategic partnerships with Iron Peak Sports & Events (Hillsborough) and Anytime Fitness (Belle Mead)- Managed end-to-end partnership execution, from pitching and negotiation to launch and promotion- Launched Athlens at the Sports Illustrated Arena (Red Bull Arena) as the brand’s first major public debut- Worked with student-athletes, creators, and organizations to build a scalable marketplace model

Experience

1. Chief Financial Officer

   Athlens

   Jan 2024 — Present

   I’m the CFO of Athlens — a two-way marketplace built to help high school athletes get the exposure they deserve. We connect athletes with photographers, videographers, and marketers who create professional profiles with GPA, stats, highlights, and more — then share them directly with coaches and recruiters. Athletes can also collaborate with creators to level up their personal brand and visibility.Since launching in 2024, Athlens has built early traction through strategic milestones, including our official launch at the Red Bulls’ Sports Illustrated Arena and a partnership with Iron Peak Sports & Events. These opportunities have helped us reach thousands of athletes and creators while beginning to generate revenue and build community.As CFO, I focus on financial strategy and operations to ensure we grow sustainably while staying true to our mission: empowering athletes with the tools and exposure they need to succeed.

Education

• Hillsborough High School

  High School Diploma