Sara Rossi
Demand Generation & Business Development at Veeva Systems l Veeva Validation Management
- Role
- Business Development Manager, Veeva Validation Management at Veeva Systems
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Sara Rossi
As a business development and marketing professional, I lead demand generation strategies that drive measurable growth for emerging products like Veeva Validation Management. I have a proven track record of helping new-to-market solutions gain the visibility and competitive edge needed to build a significant sales pipeline.By focusing on high-intent lead generation and community building, I serve as the essential link between strategic marketing campaigns and high-impact sales results.
Experience
Business Development Manager, Veeva Validation Management
Oct 2024 — Present
As Business Development Manager for Veeva Validation Management, I drive product visibility and market-share growth through the following key responsibilities- Digital Strategy & Campaign Management: Designing and executing multi-channel digital campaigns that build brand awareness and convert market interest into a measurable pipeline- Strategic Lead Generation: Generating and qualifying leads through targeted outreach and marketing engagement, ensuring seamless handoff to sales and strategy as needed- Cultivating Community Engagement: Foster a strong VVM community through consistent customer engagement and organic growth- Event Management & Execution: Partnering with Strategy, Sales, and Marketing to help plan and host high-touch events (Validation Mixers, Quality Forums, R&D Summit ancillary events, industry events, etc.).In this role, I bring a strategic mindset and a creative marketing outlook to drive VVM\'s expansion through focused business development initiatives.
Education
University of Nevada, Reno
Bachelor’s Degree, Community Health Sciences, Specification In Kinesiology
2015 — 2020
Aptos High School
High School
2011 — 2015
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