Sarala Govindan
Account Director at Informa, Licensing Group
- Role
- Account Director, Global Licensing Group at Informa
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Sarala Govindan
Results-oriented and proactive sales professional with proven track record of success…
Experience
Account Director, Global Licensing Group
Jan 2017 — Present · New York, NY, US
a. Exhibit, sponsorship and advertising sales - sourced and sold international, entertainment and animation, corporate & lifestyle brands, licensing agents and sports properties into the Informa global licensing events in Las Vegas, London, Shanghai and Tokyo. Effective 2020, added media sales into License Global properties.b. Consistently generated over $2.8 million annually in exhibit and sponsorship sales. c. Generated $3.9 million in annual sales with new business sales of approximately a million. New business growth includes identifying, planning and implementing strategy to target and secure leading prospects in growth licensing sectors. d. Working and mentoring New Business Manager to target, source and communicate with prospects.
Education
Loyola University New Orleans
Bachelor of Business Administration, Marketing & International Business
1983 — 1986
Skills
- Strategic Partnerships
- Sales Management
- Sales
- Advertising
- International Sales
- Trade Shows
- Sponsorship Sales
- New Business Development
- Management
- Product Marketing
- Sponsorship
- Marketing
- Leadership
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