Sarah Swann

About Sarah Swann

I am the Creative Director at Amsale New York, a luxury fashion house that specializes in Eveningwear and Bridal. With over 20 years of experience in the global fashion industry, I have a deep understanding of the trends, needs, and opportunities in the US, Europe, and Asia markets.I lead the creative direction and strategy for the brand, aligning the creative vision with the business goals and supporting the global growth and digital transformation of the company. I manage and develop the fashion collections and the creative marketing deliverables, and I oversee the design communications to the sales and marketing teams. I also produce the advertising campaigns, creative marketing assets and the runway shows. I am passionate about creating products of the highest quality and delivering exceptional customer experiences.

Experience

1. Creative Director

   Amsale

   Sep 2018 — Present · NY, US

   Manage and develop creative strategy, fashion collections and creative marketing deliverables, identify and analyze business opportunities, and support global growth for AMSALE, an internationally recognized luxury bridal house. I work directly with the CEO and executive leadership on business development, financial planning, digital marketing and technology transformation.

Education

• De Montfort University

  Fashion Design, 2:1 BA Hons

  1999 — 2002

Skills

• Illustration
• Tailoring
• Product Development
• Photo Shoots
• Fitting
• Fit
• Fashion Design
• Trend Analysis
• Sketching
• Inspiration Boards
• Technical Drawing
• Sewing
• Team Motivation
• Merchandising
• Internal Communications
• Management
• Drawing
• Textiles
• Fashion
• Sourcing
• Fashion Shows
• Fashion Illustration
• Spec Packages
• Photoshop
• Apparel
• Mood Boards
• Outerwear
• Trend
• Tech Packs
• Fabric Selection
• Retail
• Client Presentation
• Business Development
• Dresses
• Creative Direction
• Trend Forecasting
• Luxury Goods
• Styling
• Wovens