Sarah Stemen
💰 Google Ads ‘In-Housing’ Consultant (without the retainer)
- Role
- President at Paid Search Association Psa
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Sarah Stemen
Stop renting your Google Ads success. Build an asset you own.I am The In-House PPC Consultant. My mission is to eliminate agency dependency and transfer full control of your paid search success back to your team within 90 days.After 17+ years deep inside the agency world, I saw the truth: the traditional retainer model incentivizes dependency and activity, not lasting client profit or internal competence. It is fundamentally broken.My Role: Temporary Strategic Architect. I don\'t sell a monthly retainer or ongoing management. I act as a temporary strategic architect for 90 days, building a fully-owned, high-performing Google Ads system tailored to your specific business logic.The process (The 90-Day In-House Method):The Build (Weeks 1-4): Strip down the account, implement my High-Intent Systems, and rebuild campaign structure to match your sales territories and/or business logic (not the generic agency playbook).The Proof (Weeks 5-8): Turn the machine on, validate that the system captures High-Intent buyers, and gather data to prove the system is stable and profitable.The Transfer (Weeks 9-12): Train your internal team on the \"15-Minute Weekly Check\" protocol, hand over SOPs, custom dashboards, and fire myself—leaving you with a self-sufficient, durable in-house advantage.The Outcome: You transition your current agency budget into an investment that builds lasting internal competence, achieving independence and measurable profit.
Experience
President
Jun 2022 — Present · FL, US
Education
Otterbein University
Master of Business Administration (M.B.A.)
2005 — 2008
Bowling Green State University
BSBA, MIS
1998 — 2002
Skills
- SEO
- Business Analysis
- Strategy
- E-Commerce
- Sem
- Sql
- Business Intelligence
- Ppc
- Sdlc
- Marketing
- Sharepoint
- Online Marketing
- Requirements Gathering
- Google Analytics
- Digital Marketing
- Strategic Planning
- Social Media Marketing
- Microsoft Sql Server
- Web Analytics
- Agile Methodologies
- Advertising
- Data Analysis
- Requirements Analysis
- Google Adwords
- Online Advertising
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