Sarah Shamoon
Senior Associate, Branded Content at Carat
- Role
- Senior Associate, Branded Content at Carat
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Sarah Shamoon
My name is Sarah Shamoon, and I am a media and branded content professional with a strong foundation in strategy, audience insight, and campaign execution. I currently work as a Senior Associate on the Branded Content team at Carat, supporting the IKEA business. I started my career in media strategy and planning and have since moved closer to branded content, where I can bring a strategic lens into custom integrations, partnerships, and influencer-led work that feels organic and culturally relevant.Outside of work, I love exploring the city, meeting new people, and trying new restaurants, coffee shops, and classes! I am always excited to make new friends, so please don\'t hesitate to reach out and connect!
Experience
Senior Associate, Branded Content
Feb 2026 — Present · New York, NY, US
Client: IKEA
Education
High Point University
Bachelor's degree, Strategic Communication; Minors: Media Production Entrepreneurship & Social Media Marketing
High Point University
Master's degree, Communication and Business Leadership
Oaks Christian School
High School Diploma
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