Sarah Ruby

Associate Creative Director @ Credit Karma | Social + Brand Marketing

Role
Associate Creative Director at Credit Karma
Location
Charlotte, NC, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sarah Ruby

https://sarahmruby.wixsite.com/workHi! I\'m a Creative Director/Art Director with 12+ years of experience creating award-winning marketing campaigns and content for global brands and Fortune 500 companies. I\'ve have an extensive background in directing video productions, designing ownable social media personalities for brands, as well as leading multi-disciplined creative teams to produce dynamic storytelling, engaging content (social, digital, editorial, serial, video, and photo), and brand visuals.

Experience

  1. Associate Creative Director

    Credit Karma

    Mar 2024 — Present

    Lead creative direction of multi-platform brand social creative from concept through production, defining brand social tone of voice and visual identity, to help our 130 million Credit Karma members reach their financial goals. • Launched @creditkarma on TikTok, amassing 255k+ followers and developing brand\'s social-first short-form video strategy and online persona.• Art director and designer supporting brand paid marketing campaigns, OTT, and internal communications.

Education

  • Fashion Institute of Technology

    Associate of Arts and Sciences (AAS), Fashion Design

  • Fashion Institute of Technology

    Bachelor of Fine Arts (BFA), Fabric Styling

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Sarah Ruby — Associate Creative Director at Credit Karma in Charlotte, NC, US | Unifers