Sarah Craddock

About Sarah Craddock

15 years experience developing and managing integrated marketing communications efforts with a heavy emphasis on digital strategies including paid search, SEO/SEM, email, brand management, content marketing, editorial calendar planning and management, media planning, inbound marketing, trade and traditional advertising, CRM and CMS database management, mobile app development, website development, intranet strategy and design for clients including Waste Management Inc, Sysco Corporation, the American Heart Association, Texas Children’s Hospital, and Men\'s Wearhouse.I help my clients- launch high-performance Google Ads campaigns- implement organic search strategies that outrank The Wall Street Journal, Yahoo Finance, and more- create set-it-and-forget email programs that convert prospects to paying clients- gain a deeper understanding of their marketing data and what to track- continually increase visibility within their respective industries- supercharge their internal teams, and- do marketing, better.

Experience

1. Director of Digital Marketing and Founder

   Janie And June

   Sep 2018 — Present · NY, US

   Janie + June Marketing Collective is a digital marketing company helping small to medium-sized businesses gain brand awareness and develop new leads, online. Working within the collective model allows us to pair seasoned strategists, graphic designers, web developers, copywriters, and dreamers together on a project-by-project basis to develop branding and marketing deliverables including websites, brand messaging, SEO strategies, marketing consulting, and so much more!

Education

• Lynn University

  Master of Science (MS), Communication and Media

  2009

• American College Dublin

  Summer Program, International Marketing

• Lynn University

  Bachelor of Arts (BA), Communications

• Lone Star College

  Web Developer Certificate Program

• Montgomery College

  Communications

Skills

• Google Adwords
• Account Service
• Brand Development
• SEO
• Advertising
• Marketing
• Integrated Marketing
• Social Media Marketing
• Digital Strategy
• Powerpoint
• Online Marketing
• Marketing Strategy
• Creative Direction
• Newsletters
• Management
• Twitter
• Interactive Marketing
• Account Management
• Marketing Communications
• Facebook
• Online Advertising
• Database Management
• Direct Mail
• Strategy
• Salesforce.com
• Copywriting
• Wordpress
• Microsoft Office
• Email Marketing
• Social Networking
• Brand Awareness
• Market Research
• Social Media
• Project Management
• Digital Marketing
• Leadership
• Strategic Communications
• Media Relations
• Public Speaking
• Database Admin