Sarah Montalvo

About Sarah Montalvo

Words have power, and wielding a turn of phrase to influence and impact a meaningful marketing strategy is a skill that requires equal parts creativity, knowledge and a passion for engaging with the audience.Over the years, I’ve worked within several industries, honing my understanding of the consumer experience. From luxury retail and soft home goods to real estate marketing for a major national brokerage firm, I can confidently say I’ve done it all. Print, digital, catalog, direct mail, social media, e-books, website, SEO — my content and copy experience covers the whole spectrum of the marketing lifecycle.I’ve dabbled in graphic design, explored the importance of design and content collaboration and helped small business increase their foothold in new media. My approach is simple: think like your audience, and create the type of content that you yourself would enjoy. TECH: Adobe InDesign Adobe Photoshop HTML Google Suite Wordpress Squarespace Mailchimp Canva Content Management Systems SEMrushHubSpot (Inbound Marketing Certified, 2023)Visit SarahMontalvo.com for more.

Experience

1. Senior Content Writer

   Homesmart

   Mar 2021 — Present

   Plan and write original copy for emails, ads, website, flyers, video scripts, newsletters, blogs, and more — both business- and consumer-facing- Ghostwrite contributed articles promoting the company and products- Liaise with designers to enrich text with visual aids, like images and charts- Shape language and tone used in sales emails, banners and brochures- Research industry-related topics to identify gaps in content

Education

• DePaul University

  Bachelor of the Arts, Communications; Relational, Group, and Organizational Communication

Skills

• Management
• Interpersonal Communication Abilities
• Writing
• Indesign
• Microsoft Office
• Sales
• Proof
• Public Relations
• Proofreading
• Social Networking
• Design
• Social Media Marketing
• Customer Satisfaction
• Press Releases
• Retail
• Customer Relations
• Twitter
• Snapchat
• Web Content Management
• Pinterest
• Interviews
• People-Oriented
• Press Kits
• Small Group Communication
• Copywriting
• Social Media
• Proofing
• Marketing
• Copy Editing
• Marketing Communications
• Facebook
• Text Editing
• Web Content
• Communication Skills
• Creative Writing
• Instagram
• Adobe Creative Suite
• Customer Service
• Editing
• Digital Copywriting