Sarah Fink

Healthcare Marketing Executive | 3X Product Marketing Leader | B2B & B2B2C

Role
Principal, Healthcare Pmm at Citrix
Location
Bend, OR, US
LinkedIn followers
500 followers

About Sarah Fink

Marketing at its best doesn’t just amplify it translates deep technical innovation into human clarity and customer value.As a full-stack marketing leader with 15+ years scaling enterprise SaaS and AI-driven businesses, I’ve built marketing functions that unify storytelling, revenue impact, and product alignment. My recent work has spanned AI infrastructure, data-driven healthcare, and growth-stage SaaS, where I’ve led teams through rebrands, enterprise launches, and product-led growth transformations.I’m passionate about guiding teams that sit at the intersection of innovation and enterprise scale and supporting organizations shaping the next generation of technology adoption. My approach blends rigorous research and strategic clarity with creative energy: positioning complex technology in ways that inspire conviction and drive results for human impact.

Experience

  1. Principal, Healthcare Pmm

    Citrix

    Dec 2025 — Present

Education

  • Product Marketing Alliance

    Advanced Product Marketing Certified: Masters, Business, Management, Marketing, and Related Support Services

  • Lewis & Clark College

    BA, Environmental Studies

    1999 — 2001

  • Seattle University School of Law

    Doctor of Law (JD), Law

    2002 — 2005

  • Product League

    Product Management, Product Management Mentoring Program

Skills

  • Organic Search
  • Legal Technology
  • Online Advertising
  • Online Marketing
  • Content Development
  • Management Consulting
  • Leadership Development
  • Event Management
  • Digital Strategy
  • Strategic Planning
  • SEO
  • Management
  • Mentoring
  • New Business Development
  • Product Marketing
  • Social Media Marketing
  • Public Relations
  • Social Media
  • Start-Ups
  • E-Commerce SEO
  • Entrepreneurship
  • Leadership
  • Digital Merchandising
  • Digital Marketing
  • Sem
  • Event Planning
  • Marketing
  • Brand Management
  • User Experience
  • Fundraising
  • Marketing Strategy
  • Yoga Instruction
  • Strategic Partnerships
  • Strategy
  • E-Commerce
  • Email Marketing
  • Blogging
  • Web Analytics
  • Facebook
  • Search Engine Optimization (SEO)

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Sarah Fink — Principal, Healthcare Pmm at Citrix in Bend, OR, US | Unifers