Sarah Morrison
Communications and Engagement Manager @Kroger
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WORK HISTORY
Communications and Engagement Manager @Kroger
AZ, US
I manage corporate and internal communications for all 127 Fry’s Food Stores in Arizona and provide PR strategy and tactics to engage customers- Develops/implements strategic internal communication plans/initiatives that promote Kroger\'s/Fry\'s purpose, strategies, and business priorities- Executes corporate internal communications initiatives to improve associate engagement/communication and business results - Interviews associates and writes impactful articles to deliver on Customer 1st promise by sharing our unique story- Works directly with Fry\'s president and executive team to consult on and deliver professional, effective corporate communications for both internal and external audiences- Serves as primary division web content manager for company intranet and as a resource for division content managers; measures/improves intranet use/content effectiveness- Serves as division\'s internal business social network community manager; monitors activity, plans and hosts engagement events; curates top conversations/results- Supports merchandising, operations, and HR initiatives to drive engagement with key stakeholders across multiple channels- Works with Kroger General Office associate communications managers to improve communication effectiveness across Kroger
EDUCATION
Arizona State University
Certificate in Grant Development & Proposal Writing
Northern Arizona University
Bachelor's degree
ABOUT SARAH MORRISON
As the daughter of two entrepreneurs, I was raised with business strategy in my ear. I\'ve spent more than 15 years helping companies of all shapes, sizes, and backgrounds soar to new heights. I\'ve served as a leader in business development, marketing, fundraising, sales, event planning, content writing/blogging and editing, and communication for non-profit, B2C, and B2B organizations. My favorite companies to help are those with a hunger for growth and making a positive impact in the world. Companies that are powered by purpose and focus on their \"why\" support families, build community, drive the economy, offer a unique point of view, and hold a very special place in my heart. I find joy in helping purpose-driven businesses focus on their mission, set goals, and grow to their full potential by implementing clear, effective communication that aligns with the company brand. View my portfolio of work on Upwork:
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