Sarah Ebner
Director of Editorial Growth and Engagement @Financial Times
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WORK HISTORY
Director of Editorial Growth and Engagement @Financial Times
London, GB
I have oversight of newsletters, community projects, social media and SEO, all with the aim of bringing in more subscribers to the FT, and engaging the ones we already have.
EDUCATION
The London School of Economics and Political Science (LSE)
Bsc (Econ), Government and History
SKILLS
ABOUT SARAH EBNER
I’m an award-winning journalist and senior editorial leader with extensive experience across international media organisations, including the BBC, The (London) Times, The Telegraph and currently the FT, where I am executive editor. I specialise in editorial strategy, innovation, digital transformation and audience growth, and have led teams through periods of change while maintaining high editorial standards. I have strong expertise in engagement, stopping churn, and subscription businesses.I’m interested in senior editorial and leadership opportunities, particularly roles that sit at the intersection of journalism, audience insight and digital strategy. I’m motivated by work that combines editorial ambition with long-term audience trust, and, as the editorial lead for our future audiences project, by organisations that are thoughtful about how they evolve for new and younger audiences.
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