Sarah Hamp
VP Brand Marketing, 7 Brew | Former Chief Marketing Officer | Private Equity | Driving Growth for Multi-Unit & Franchise Brands
- Role
- Vice President, Brand Marketing at 7 Brew Coffee
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Sarah Hamp
Sarah Hamp is a senior marketing executive with 25+ years of experience leading brand, digital, and local store marketing strategies for multi-unit, franchise, and private equity organizations across QSR and automotive services sectors. She specializes in building scalable marketing engines that drive measurable growth, from national brand impact to stand-level traffic and engagement.Her expertise includes blending analytical discipline with creative vision, building modern marketing organizations that deliver consistent, measurable results while strengthening long-term brand equity. She leads with kindness and high standards, believing that strong brands are built by strong cultures. Her leadership philosophy centers on empathy, transparency, and creating an environment where people feel valued.Sarah currently serves as Vice President of Brand Marketing at 7 Brew, one of the fastest-growing beverage/QSR brands in the U.S, where she leads brand strategy, national marketing, creative, communications, and customer care.Previously, she led marketing organizations across the automotive services industry, including Just Brakes, Pep Boys, Allied Lube, and FullSpeed Automotive, where she built high-performing teams, modernized digital ecosystems, and created local activation playbooks adopted across hundreds of units.Selected Achievements• Successful Exits: Directed marketing strategies that contributed to the acquisition of Just Brakes by Icahn Automotive in 2016 and Allied Lube by a franchise group in 2022.• Localized Marketing Excellence: Built hyper-local marketing programs and community engagement strategies that consistently increased guest frequency, awareness, and brand loyalty.• Digital Transformation: Led modern digital and performance marketing initiatives; SEO, paid media, CRM, social content systems, and online reputation, that improved local search visibility and conversion.• Brand Development & Market Expansion: Executed rebrands, new market entry strategies, and multi-state expansions in highly competitive sectors.• Franchise & Multi-Unit Enablement: Developed scalable marketing toolkits, processes, and go-to-market frameworks that empower franchisees and operators to execute best-in-class local marketing.Core Expertise • Brand Strategy & Positioning • National & Local Store Marketing • Franchise & Multi-Unit Marketing • Digital & Performance Marketing • Consumer Insights & CRM • Creative Leadership & Content Systems • Go-to-Market Strategy • Team Leadership & Organizational Design
Experience
Vice President, Brand Marketing
Apr 2025 — Present
Education
Technical College
Marketing, Business Administration and Management, General
1999 — 2001
Skills
- Negotiation
- Vehicles
- Adobe Acrobat
- Advertising
- Microsoft Publisher
- Customer Service
- Marketing
- Automotive Repair
- Marketing Strategy
- Photoshop
- Event Planning
- Operations Management
- Inventory Management
- Budgets
- Budgeting
- Dreamweaver
- Microsoft Office
- Sales
- Retail
- Automotive Aftermarket
- Management
- Team Building
- Oil Changes
- Campaigns
- Strategic Planning
- Project Planning
- Business Process Improvement
- Public Relations
- Office Management
- Training
- Customer Satisfaction
- Microsoft Excel
- Powerpoint
- Indesign
- Purchasing
- Process Improvement
- Outlook
- Automotive
- Microsoft Word
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