Sarah Haasis
Head of Strategy, Brand & Culture I Corporate, Employer Branding & Communications, AI Enthusiast
- Role
- Head of Strategy at Savage Brands
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Sarah Haasis
Having lived and worked on the East Coast (Manhattan), West Coast (California), and now the Central Coast (Houston), I bring over 25 years of professional experience spanning a variety of industries. From beauty, health and wellness, and AEC to energy, power, construction, manufacturing, non-profits, real estate, and higher education, I\'ve amassed a diverse portfolio of expertise that allows me to adapt and thrive in virtually any industry.My skills are both deep and dynamic, evolving alongside the markets I serve. I am especially passionate about leveraging AI platforms, which are transforming our world, including branding, communications, and marketing.I thrive on collaboration, creativity, and the challenge of helping organizations discover and amplify their authentic identity, ensuring that they connect meaningfully with their audiences and achieve measurable success.My areas of expertise include, but aren\'t limited:• Developing and implementing brand strategies.• Crafting strategic communication plans for brands, launches and/or transformations.• Leading culture-building strategic planning and activation initiatives.• Content strategy, strategic writing and storytelling.• Designing and executing qualitative and quantitative research.• Facilitating executive team workshops and decision-making.• Driving sales and business development.• Managing complex, cross-functional teams and fostering strong relationships.
Experience
Head of Strategy
Apr 2025 — Present · Houston, TX, US
Education
University of South Florida
Bachelor of Arts, Mass Communications/Advertising
1996 — 2000
The New School
Masters of Arts, Media Studies
2002 — 2005
Skills
- Strategy
- Brand Management
- Social Media Marketing
- Creative Direction
- Digital Marketing
- Brand Development
- Market Research
- Brand Architecture
- Digital Strategy
- Copywriting
- Social Media
- Marketing Research
- Integrated Marketing
- Marketing
- Entrepreneurship
- Customer Insight
- Art Direction
- Advertising
- Account Management
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