Sarah Feaster

About Sarah Feaster

Hi there! I’m Sarah – a storyteller at heart and a marketer by trade, blending creativity with strategy to bring brands to life. I specialize in crafting copy and visuals that don’t just grab attention, but create a lasting connection. Whether it’s through a scroll-stopping social post or an email campaign that actually gets clicks, I focus on messaging that moves people.During my career, I\'ve dug deep into digital storytelling – refining brand voice, leveling up email marketing, and boosting engagement across social platforms. I\'ve worn a lot of creative hats over the years, but the common thread is always this: turning ideas into content that resonates.Outside of work, you’ll usually find me hiking forest trails, paddling with my pup, or camping under the stars. Nature is my creative recharge station – and yes, Ripley is absolutely part of the team.With a BA in Corporate Communication and Spanish, a minor in Business, and a collection of marketing certifications, I’m always learning, evolving, and ready to tackle what’s next.Let’s connect – especially if you\'re looking for a creative professional passionate about getting results.

Experience

1. Digital Marketing Specialist

   Adage Marketing Group

   Oct 2021 — Present · Williamsport, PA, US

   Develop & execute comprehensive digital marketing strategies to drive brand awareness & engagement- Craft compelling & persuasive copy for social media platforms, email marketing campaigns, & blogs- Conduct regular audits & optimization of digital media to ensure peak performance & ROI- Plan & manage paid digital advertising campaigns to maximize reach & conversion- Collaborate with cross-functional teams to align digital marketing efforts with overall business goals- Analyze & report on key performance metrics to guide strategic decision-making- Develop & implement effective trade show strategies to enhance brand visibility & lead generation- Keep internal & client teams updated with industry trends & emerging digital marketing technologies to keep strategies innovative & competitive.

Education

• Pennsylvania College of Technology

  Penn College Workforce Development & Continuing Education Courses

  2015 — 2017

• Lycoming College

  BA, Corporate Communication, Spanish, Business

  2005 — 2009

Skills

• Public Relations
• Advertising
• Social Media
• Social Media Marketing
• Marketing
• Marketing Communications
• Press Releases
• Copywriting
• Media Relations
• Social Networking
• Blogging
• Marketing Research
• Research
• Team Leadership
• Event Planning
• Magazines
• Online Advertising
• Public Speaking
• SEO
• Facebook
• Market Research
• Email Marketing
• Newsletters
• Editing
• Integrated Marketing
• Corporate Communications
• Creative Writing
• Copy Editing
• Search Engine Positioning
• Customer Service
• Photoshop
• Indesign
• Illustrator
• Sketchup