Sarah Ross

About Sarah Ross

Sarah Ross is a marketing and communications executive with more than 20 years of experience in technology, media, advertising, and entertainment. Currently, Sarah manages global communications at Zynga, a leader in interactive entertainment with a mission to connect the world through games. In this role, she directs a team of eleven professionals who are based in San Francisco, Los Angeles, San Diego and Austin, Texas. Sarah is responsible for Zynga’s product and consumer communications for a portfolio of ten forever franchises that span hyper-casual, mass casual, third-party IP and cross-platform games. Additionally, she directly manages and executes Zynga’s financial and corporate communications, inclusive of quarterly earnings, policy, corporate social media, crisis response and executive communications. Prior to her work at Zynga, Sarah served as a Vice President in Communications and Marketing functions at Jam City, a Los Angeles-based mobile game developer, and Backflip Studios, a mobile game developer based on Boulder, Colorado acquired by Hasbro. Additionally, Sarah managed the marketing function at Flipagram as the company’s Chief Marketing officer, until the mobile app start-up was acquired by Toutiao, the parent company of ByteDance / Tik Tok. In addition to games and mobile applications experience, Sarah has held several high-profile digital media roles. She ran Ashton Kutcher’s digital media studio for two years, creating the actor’s technology brand and building the first social media profile to reach one million followers on Twitter. Prior to her role as Head of Digital at Katalyst Studios, Sarah served as the Chief Marketing Officer at TechCrunch, where she was responsible for creating the TechCrunch Disrupt conference platform. Earlier in her career, Sarah spent ten years at Yahoo, having been hired to run corporate communications as the company’s 600th employee and expanding her role until the company grew to employees. During her tenure at Yahoo, Sarah served in various communications roles and managed product marketing for the company’s media, entertainment, information, and finance businesses including Yahoo! Finance, Yahoo! Sports, Yahoo! Movies, Yahoo! Music, Yahoo! Games and Yahoo! News. As part of her journey in digital media, Sarah also started two companies: West (non-operating founder) and Waywire (acquired by Magnify). Sarah holds a Bachelor of Arts degree in Advertising and a Master of Arts in Communications from Pepperdine University.

Experience

1. Advisor

   Ramped Acquired By Teal

   Sep 2021 — Present · Los Angeles, CA, US

   Ramped Careers is on a mission to build the next generation of workforce ready talent for top employers.

Education

• Pepperdine University

  M.A., Advertising and Communication

  1990 — 1992

• Pepperdine University

  B.A., Advertising

  1988 — 1990