Sarah E. Johnson

About Sarah E. Johnson

Marketing with a mission. Leadership with a purpose. I believe that marketing is…

Experience

1. Director of Marketing, Strategy & Communications, Public Information Officer

   William Newton Hospital

   Aug 2016 — Present · Winfield, KS, US

   Creates, implements, and measures the success of a comprehensive marketing, communications, and public relations program that enhances the hospital’s image and position within the marketplace -Facilitates effective internal and external communications and serves as the hospital’s Public Information Officer-Leads hospital strategic planning efforts and conducts market research-Leads special projects including population health initiatives, cause-related marketing, and events-Develops annual marketing plan to include integrated marketing and communications strategies and maintains budget-Manages the hospital’s brand identity-Writes copy and develops content for news releases, editorials, website, scripts, newsletters, social media, and other marketing materials-Works alongside William Newton Health Foundation staff to engage donors and communicate philanthropic mission-Designs and publishes high-quality print and digital marketing materials-Produces video and photography to enhance storytelling and educate audiences -Oversees Marketing Coordinator position, chairs employee wellness committee, and mentors health careers students

Education

• Cowley College

  Associate of Arts (A.A.), Business Administration and Management, General

  1998 — 2002

• Friends University

  Master of Business Administration (M.B.A.)

  2003 — 2010