Sarah Silva

About Sarah Silva

Experienced Marketing and Events Professional with over 9 years of experience in project…

Experience

1. Marketing Manager

   Silver Eagle Distributors Houston, LLC

   Sep 2021 — Present · Houston, TX, US

   Activates special event partnerships, including coordinating brand assets, logistics and sales forecasting, as well as local retail activations.• Evaluates potential sponsorship opportunities with local events, and contracts as necessary. • Works with local teams and venues on brand executions, bringing activations to life from start to finish. • Manages the Marketing Department calendar, ensuring that all activations run seamlessly and effectively by assessing department assets, all event logistics and labor needs.• Manages Marketing personnel, providing leadership and direction to team members.• Oversees the Employee Engagement Events Committee, and plans, contracts, and executes internal events, including the holiday party, tournaments, and community events. • Develop, localize and execute key Corporate Social Responsibility programs in the market.• Coordinates event beer operations with sales teams for timely delivery and settlement.• Supports the Communications Manager with internal and external communications and Public Relations programs. • Manages assigned budgets effectively and consistently looks for ways to increase efficiencies and reduce costs.• Maintains communication and relationships with sales teams, internal departments, vendors and supplier-partners to activate assigned events, marketing communications and brand programs. • Maintains sufficient inventory of point-of-sale and giveaway items and department event assets.

Education

• The University of Texas at San Antonio

  Communications, Public Relations

  2006 — 2012

Skills

• Event Management
• Marketing
• Event Planning
• Football
• Advertising
• Sports
• Social Networking
• Sports Marketing
• Public Relations
• Media Relations
• Athletics
• Facebook
• Ticket Sales
• Baseball
• Entertainment