Sarah Aguas
Global Events at 2K - Creative Content Creation | Large Scale Events | Product Launch Events | Experiential Events | Project Management | Event Production | Event Management
- Role
- Executive Producer at 2K
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Sarah Aguas
With 10+ years in advertising and marketing, I’m an experiential producer who thrives on creating standout moments that matter. I know how to lead diverse teams and keep things moving smoothly, even when the pressure’s on. My approach blends creativity with business sense — driving growth while keeping budgets sharp. I’m a hands-on problem-solver who collaborates across the board to bring big ideas to life. At the core, I’m passionate about inspiring teams to deliver unforgettable VIP and consumer experiences that not only engage audiences but generate lasting, meaningful content.
Experience
Executive Producer
Jun 2019 — Present
Primary Responsibilities:• Plan and execute consumer facing events (interactive fan areas, festivals, media events etc.); coordinating all event details, overseeing internal alignment and approval processes• Build long-term global events strategy to delight and engage our passionate community and drive primary team goals• Work cross-functionally with internal teams to create a strategy and complete marketing mix recommendations to deliver innovative campaigns• Utilize excellent written and verbal communication skills to work with and get buy-in from key cross-functional stakeholders in sales, creative, strategy, digital production and the executive teamKey Achievements: • Continually increasing commercial sales by 5-20% per event • Establishing relationships with venues, vendors, corporate partners, event sponsors, and other key stakeholders to leverage in the creation of top-tier event experiences• Producing +12 internally led events per year • Producing +4 large-scale events per year Awards for 2KFEST:• Hermes Creative Awards - Public Relations/Communications | Strategic Programs | Product Launch• The Brandies – Marketing Campaign of the Year• PRO Awards - Bronze certificate for Best Sports Sponsorship or Tie-In
Education
University of Oregon
Bachelor of Arts (B.A.), History
Skills
- Sales
- Display Advertising
- Business Development
- Online Advertising
- Salesforce.com
- Leadership
- Media Planning
- Advertising
- Online Marketing
- Ad Serving
- Integrated Marketing
- Management
- Event Planning
- General Awesomeness
- Social Media Marketing
- Marketing
- Powerpoint
- Microsoft Excel
- Strategic Partnerships
- Marketing Strategy
- Ad Networks
- Social Media
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