Sarah Wallace
Marketing Director at MaRS Culture
- Role
- Marketing Director at Mars Culture
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Sarah Wallace
Hi, I’m Sarah Wallace. I’m a marketing strategist, wellness advocate, and content creator…
Experience
Marketing Director
Aug 2023 — Present · Houston, TX, US
Marketing Strategy & Execution: Develop and implement multi-channel marketing strategies to enhance brand visibility, generate leads, and increase market share.• CRM & Data-Driven Decision-Making: Implement and manage a new CRM system to optimize customer relationships, campaign targeting, and data analysis. Track KPIs to measure marketing effectiveness.• Event Planning & Industry Relations: Organize and oversee company events, including team retreats, internal celebrations, vendor showcases, and industry networking events. Plan and host CEU sessions and product presentations to strengthen partnerships and expand brand influence.• Content & Brand Development: Oversee digital, social media, email, and print marketing campaigns, ensuring brand consistency. Assist in the development of proposals and pitch decks to support business development initiatives.• Collaboration & Innovation: Work cross-functionally to align marketing efforts with product launches and company goals. Stay ahead of industry trends to drive innovation and maintain a competitive edge.• Retail Operations & E-Commerce: Lead the expansion into e-commerce and brick-and-mortar retail, setting up POS systems and managing digital sales platforms.
Education
Johnson & Wales University
Bachelor's degree, Marketing
Purchase College, SUNY
Continuing Education Certification, Health Coaching
Oakdale High School
High School Diploma
Qualifi Ltd
Level 4 Diploma, Coaching - Health Coach Practitioner
Institute for Integrative Nutrition
Integrative Nutrition Health Coach
Immaculata University
Politics and International Relations
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