Sarah Saltsman
Business Development @ Rokt
- Role
- Director, Business Development at Rokt
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Sarah Saltsman
At Nielsen, leading business development initiatives has allowed our team to leverage my expertise in digital marketing, SEO, and Google Analytics to drive growth and innovation. With a Bachelor\'s in History from American University, my analytical approach is coupled with a robust media investment background from roles at MediaCom and Omnicom Media Group, where we managed major accounts like P&G and Warner Brothers Pictures. This blend of education and multi-industry experience fortifies our strategic competencies in today\'s data-driven market landscape.
Experience
Director, Business Development
Oct 2024 — Present
Education
American University
Bachelor’s Degree, History
2012 — 2016
Skills
- Market Research
- Event Planning
- Research
- Graphic Design
- Digital Media
- Media Buying
- SEO
- Google Analytics
- Digital Strategy
- Ektron Content Management System
- Market Analysis
- Content Marketing
- Neilson
- Search Engine Ranking
- Public Relations
- Search Engine Technology
- Google Adwords
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