Sarah Reece

Sr Executive Director, Brand Marketing @National Cattlemen's Beef Association

Denver, CO, US
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WORK HISTORY

Jul 2021 — Present

Sr Executive Director, Brand Marketing @National Cattlemen's Beef Association

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Denver, CO, US

Lead consumer marketing and strategic direction for the Beef. It\'s What\'s For Dinner. brand. Develop and drive creative brand marketing and integrated communications campaigns to increase demand for beef. Effectively implement programs to increase perceptions about beef and cattle farmers and ranchers who raise beef.

EDUCATION

2001 — 2002

University of Colorado, Denver

Master’s Degree, Marketing

1995 — 2000

Boise State University

Bachelor’s Degree, Marketing

SKILLS

Public RelationsBusiness StrategyProduct DevelopmentBusiness PlanningCustomer ServiceNew Business DevelopmentMarketing StrategyStrategic PlanningSales ManagementManagementFoodNegotiationLeadershipSocial MediaMarketingSales

ABOUT SARAH REECE

Marketing leader with a proven record of success in international and domestic marketing in B2C and B2B environments. Passionate about understanding consumer needs and market trends to develop consumer-centric marketing campaigns, drive brand awareness, and increase product sales. A dedicated and motivational leader with impeccable program management skills and the ability to execute multiple, concurrent projects on time and within budget. A collaborative team player with excellent interpersonal and communication skills.

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