Sarah Patterson

About Sarah Patterson

I am a journalist who thrives on solving problems. I am passionate about managing teams, building relationships throughout an organization, and combing through data so that we can give readers the best experience possible.In my current role at McClatchy, I work with newsrooms, supply chain, product and digital departments to make smart decisions about legacy print operations as well as grow and develop the digital audience. I constantly look at both qualitative and quantitative data to both meet strategic goals as well as improve our day-to-day operations. This can look like combing through reader feedback on headlines to improve headline writing to digging through survey data to consider new products to offer readers.I love projects - whether I’m leading or a part of the team. Present me with a thorny problem, and I’ll find the right people to put together a solution and take us through completion of that solution. Reflecting on what we learned so we can apply that to the next solution is a key part of the process for me. I want to execute better the next time around.I’m constantly looking for ways for the team to make sure that a reader’s experience with the news organization is a positive one. I have a track record of balancing best practices for reader trust, thinking through the experience of using a product, and the day-to-day practice of journalism. I’m also a believer that every problem has a solution, we just need the right people to figure it out.

Experience

1. Senior Director of Publishing

   McClatchy Media

   Mar 2022 — Present

Education

• The University of Texas at Austin – Center for Professional Education (CPE)

  Project Management

  2018 — 2018

• University of Missouri-Columbia

  Bachelor's of Journalism, Magazine Design

  2007 — 2010

• University of Missouri-Columbia

  Master’s Degree, Information graphics and design

  2011 — 2012