Sarah Newham
Brand Manager @Edgewell Personal Care
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WORK HISTORY
Brand Manager @Edgewell Personal Care
EDUCATION
University of Arkansas at Little Rock
Bachelor's degree
SKILLS
ABOUT SARAH NEWHAM
Dynamic and seasoned brand management professional with over 15 years of expertise in diverse marketing facets, including market and category research, brand positioning, consumer promotions, experiential activation, digital marketing and creative development. Proven leadership in steering and overseeing marketing campaigns (including shopper marketing) for renowned brands such as MadeGood, Labatt, Clorox Company, Arterra, PepsiCo, Unilever, Ferrero, Canada Post, Visa, Canada Bread, Samsung, and Maple Leaf.Passionate about exploring and leveraging retail, consumer, and marketing trends that shape consumer behavior, with a specialization in crafting strategies for brands to thrive in the hyper-competitive landscape. A creative thinker and methodical problem-solver, adept at identifying and implementing process improvements to enhance operational efficiencies.Demonstrated success in establishing collaborative relationships with key stakeholders, vital for the flawless execution of marketing plans. Impeccable communication skills, both verbal and written, enabling effective navigation in fast-paced, high-pressure environments while fostering cohesive teamwork to cultivate robust cross-business relationships.
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