Sarah Magner

About Sarah Magner

Seasoned marketing enthusiast with a deep-rooted passion for driving impactful campaigns and fostering customer engagement. With a diverse background spanning across various marketing channels and a proven track record of maximizing CRM potential, I am dedicated to orchestrating strategic marketing initiatives that resonate and deliver results. My journey is defined by a commitment to staying at the forefront of industry trends, enhancing user experiences, and translating data into actionable insights. Experience & Expertise Adept in managing all facets of marketing, from conceptualization to execution, across diverse channels, including digital, social, email, and more.Proficient in Salesforce, Pardot, Mailchimp, HubSpot, and Constant Contact, harnessing CRM power to nurture leads, optimize conversions, and enhance customer journeys. Skilled in crafting and refining Facebook and Google Ads campaigns that captivate audiences and drive high-quality traffic to achieve business objectives. SEO strategist, leveraging on-page and off-page techniques to enhance online visibility, drive organic traffic growth, and improve search engine rankings. Profound experience in Google Analytics, conducting quarterly and monthly reports to extract valuable insights, measure KPIs, and inform data-driven strategies. Comprehensive understanding of UTM tracking, coupled with a mastery of the updated GA4 platform, ensuring accurate attribution and streamlined analytics. Creative flair demonstrated in producing compelling graphics for campaigns, utilizing a range of tools, from Canva to Adobe Suite, to infuse visual appeal and brand identity. Why Me? My ability to collaborate across teams, communicate insights effectively, and adapt strategies to dynamic landscapes positions me as a results-oriented marketing professional poised to elevate brands and exceed goals. Let\'s Connect! I am thrilled to engage with fellow marketing enthusiasts, industry peers, and professionals who share a passion for pushing the boundaries of marketing excellence. Let\'s connect to exchange insights, discuss potential collaborations, or explore opportunities to drive growth through strategic marketing endeavors.

Experience

1. Client & Marketing Manager

   Blue Sky Marketing

   Oct 2022 — Present

   Serves as a regular point of contact for clients’ strategic marketing plan and account questions, lead client planning and performance calls, coordinate campaign tracking and GA4 reporting, and handle resulting follow-up questions and communications. Lead budget planning and updates. Full service digital ad strategy (Google, Meta, TikTok, etc), organic social media coordination, email marketing and additional advertising avenues. Provides unsurpassed client service and cultivates excellent client relationships. Maintains very high client satisfaction.

Education

• University of Illinois Chicago

  Bachelor of Science - BS, Marketing

  2017 — 2019

• Harper College

  Associate of Arts - AA, Marketing/Marketing Management, General

  2016 — 2017