Sarah Kwak Zanayed

Experience

1. National Achievement Specialist

   McGraw Hill

   May 2022 — Present

   Cultivate robust customer relationships to identify their needs, strategically enhance McGraw Hill\'s brand presence, and effectively promote sales.Developed data-informed sales territory plans, integrating market analysis and strategic events to drive prospecting and enhance McGraw Hill\'s market presence.Performed detailed market analysis to identify prime opportunities and build targeted prospecting plans, and initiated territory marketing campaigns to enhance sales in Illinois.Collaborated with the Director of Intervention & Supplemental to streamline operational procedures to prepare for the merging of digital and print interventions, resulting in increased efficiency and improved sales team effectiveness.Presented customized product demonstrations to key stakeholders, emphasizing the value proposition of McGraw Hill\'s Intervention and Supplemental portfolio and aligning them with individual district needs.Collaborated with cross-functional teams to refine product samples, resulting in improved customer messaging and increased engagement.Met and exceed sales goals by building and managing a strong pipeline to produce revenue. Develop and execute regional marketing initiatives, including events and digital campaigns, to generate demand.