Sarah Greene

About Sarah Greene

I am a media investment leader with over a decade of experience driving growth for global brands through innovative video and streaming ecosystems. Currently serving as Associate Director at Canvas Worldwide, I help lead National Investment for Genesis Motor America, translating complex business objectives into data-driven buys across linear, streaming, and advanced TV. My career is defined by high-stakes execution—from directing $100M+ Upfront planning and launching Lindt’s first-ever Super Bowl activation to managing $350M+ annual spends for Mars-Wrigley. I pride myself on being a cross-functional collaborator who bridges the gap between analytics and storytelling, all while fostering a culture of excellence through the mentorship of high-performing teams. Whether navigating the volatility of scatter markets or building account infrastructures from the ground up, I remain focused on delivering scalable, holistic media buys that move the needle.

Experience

1. Associate Director

   Canvas Worldwide

   Jul 2024 — Present · NY, US

   Genesis Motors America

Education

• University of Rhode Island

  Bachelor of Fine Arts (BFA), Communication and Media Studies

  2010 — 2013

Skills

• Blogging
• Research
• Social Media
• Press Releases
• Promotions
• Event Planning
• Hootsuite
• Microsoft Office
• Social Networking
• Social Media Communications
• Writing
• Social Media Blogging
• Microsoft Excel
• Public Relations
• Public Speaking
• Interpersonal Communication Abilities
• Microsoft Word
• Marketing
• Advertising
• Marketing Communications
• Facebook