Sarah Cunningham

Senior Graphic Designer | Brand Systems & Conversion-Focused Design | Driving Business Results Through Strategic Creative

Role
Senior Graphic Designer Digital Marketing & Brand Design Campaign Specialist at Wilkins Recreational Vehicles
Location
Covington, PA, US
LinkedIn followers
500 followers

About Sarah Cunningham

I turn creative strategy into measurable business results. With 20+ years of experience spanning brand identity, digital marketing, UX/UI, and integrated campaigns, I bring the kind of cross-channel design expertise that moves metrics and scales with growing teams. Results I\'ve delivered: 32% increase in landing page conversions, 30%+ improvement in brand recognition through cohesive visual systems, and a 75% reduction in revision cycles by building smarter creative processes from the ground up. What I bring to your team: Strategic thinking paired with hands-on execution across web, email, social, print, and experiential design. Scalable brand systems that keep creative consistent across every touchpoint and channel. End-to-end project ownership with proven experience leading cross-functional work remotely and async. Fluency in Adobe Creative Suite, Figma, UX/UI principles, and AI-assisted design tools, staying current with how modern design teams actually work today. I\'ve spent my career evolving with the industry, from print-dominant to digital-first to AI-augmented, and I bring that adaptability to every role. I\'m currently seeking senior remote opportunities where I can contribute as a strategic creative partner and help teams build design systems that deliver real results. Open to many roles where I can add impact, growth, and value. Including but not limited to: Senior Graphic Designer, Art Director, Creative Lead, Brand Designer, Marketing Designer Portfolio: https://sgcdesigns.com/creative-portfolio

Experience

  1. Senior Graphic Designer Digital Marketing & Brand Design Campaign Specialist

    Wilkins Recreational Vehicles

    Nov 2025 — Present · Bath, NY, US

    As Senior Graphic Designer at Wilkins RV, I owned the full creative process across digital marketing, web, email, social, events, and print. I partnered closely with marketing teams and stakeholders to translate campaign goals into compelling visual storytelling that drove real results, including a 32% increase in landing page conversion rates and 20%+ improvement in brand consistency across channels.I developed scalable visual systems and brand standards that gave the team a stronger, more cohesive identity, and produced high-impact event and tradeshow designs that elevated on-site engagement and brand visibility. I also streamlined creative workflows and asset management, cutting production turnaround time by 25%.

Education

  • The Art Institute Of Pittsburgh

    Bachelor of Arts, Graphic Design

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Sarah Cunningham — Senior Graphic Designer Digital Marketing & Brand Design Campaign Specialist at Wilkins Recreational Vehicles in Covington, PA, US | Unifers