Sarah Burton

Salesforce Functional Capability Lead @Capgemini

Manchester, GB
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2026 — Present

Salesforce Functional Capability Lead @Capgemini

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Manchester, GB

EDUCATION

2003 — 2007

Leeds Beckett University

Bachelor of Arts - BA, International Tourism Management

SKILLS

Revenue AnalysisHotelsHospitality ManagementEvent ManagementMeeting PlanningTourismHospitalityCorporate EventsHotel Management

ABOUT SARAH BURTON

In August 2010 I became an \'accidental admin\' when I was asked to help implement Salesforce to a small team as part of my role at the time. Since then I have made it my career and have successfully delivered many Salesforce projects across sales, marketing and operational teams, in the U.K. and across EMEA. I specialise in business analysis - gathering requirements and translating them into Salesforce functionality balancing both flexibility and structure (big fan of flow charts) throughout. Always effectively communicating with stakeholders and never afraid to question, make recommendations and tweak processes along the way. My focus is always making the users’ role easier to perform and therefore impacting the customer’s overall experience positively. This includes replacing paper trails and excel sheets with streamlined, automated processes that connects teams together and implementing 3rd party programmes where necessary. Most notably was the introduction of Pardot in 2017.Certifications- Salesforce Certified Administrator- Sales Cloud Consultant- Salesforce Certified Pardot Specialist- Salesforce Omnistudio Consultant- Salesforce Certified Pardot Consultant- Salesforce Certified Business Analyst

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Sarah Burton — Salesforce Functional Capability Lead at Capgemini in Manchester, GB | Unifers