Sarah A. Hemstock
Senior Director, Brand & Content Strategy @Hearst Magazines
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WORK HISTORY
Senior Director, Brand & Content Strategy @Hearst Magazines
NY, US
Lead development and execution of innovative brand strategies aligned with corporate objectives and market dynamics for Bicycling, Oprah Daily, Popular Mechanics, and Runner’s World-Collaborate with editorial to develop creative content and marketing programs across print, digital, social & newsletter channels-Oversee all industry and consumer events and experiences-Work closely with data and research teams to commission consumer studies, analyze trends and first-party data to inform brand and content strategy-Develop and execute brand events, including the Runner’s World Clubhouse, a three-day immersive global pop-up franchise driving $1M+ in revenue-Forge powerful partnerships with global strategic partners and industry leaders to elevate brand relevancy and visibility while creating new revenue opportunities-Collaborate with executive leadership, sales, marketing, PR, creative, and editorial departments to create and launch signature brand programs
EDUCATION
New York University
Professional Certificate, Print & Digital Publishing
New York University
Bachelor of Arts (B.A.), Cum Laude, Politics, Minor in Law & Society
ABOUT SARAH A. HEMSTOCK
Skilled marketing director with managerial experience and expert background in print, digital and social media. Focused on multi-channel, data-backed strategies and creative content solutions with a deep knowledge of the running and cycling industries.An alumna of New York University with a B.A. in Political Science and minor in Law and Sociology with Cum Laude honors. Earned professional certificate in Media Publishing, IAB Digital Media Sales certified with ongoing certifications from Hearst Data University. Certified Hearst Change Agent Leader.Running, fitness, and wellness enthusiast.
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