Sara Rutherford

About Sara Rutherford

I\'m a Senior Finance Manager with 10+ years of experience in financial planning, analysis, and strategy, who is focused on helping businesses grow and operate more effectively. Since joining BrainPOP in 2013, I’ve had the opportunity to evolve with the company, moving through roles in accounting, FP & A, and broader finance before stepping into my current leadership role supporting Go-To-Market Strategy in 2023.Over the years, I’ve developed a strong grasp of SaaS and EdTech business models and enjoy translating financial data into clear, actionable insights. These days, I work closely with Sales, Marketing, and Customer Success teams to align financial strategy with business goals, optimize performance, and support scalable growth.I’m passionate about solving complex problems, streamlining processes, and building dynamic Excel models that help teams make smarter, faster decisions. My style combines analytical depth with a practical, business-first mindset, always aiming to drive impact and add value.When I’m not diving into numbers, you’ll probably find me cheering on the Buffalo Bills or planning my next travel adventure.

Experience

1. Senior Finance Manager

   BrainPOP

   Mar 2023 — Present

Education

• Rochester Institute of Technology

  Bachelor of Science in Business Administration, Accounting with a Criminal Justice Concentration

  2008 — 2012

• Mediterranean Center for Arts and Sciences

  Archaeology

  2011 — 2011

• University of Massachusetts Amherst

  Master of Business Administration (M.B.A.), Business Administration and Management, General

  2016 — 2018