Sara Cornish

About Sara Cornish

I’m a mission-driven marketing leader with passion for game-changing technology that drives social impact and stories that inspire action. For eight years I’ve led marketing for Minecraft Education at Mojang Studios and Microsoft, dedicated to our mission to build a better world through the power of play. In managing strategic initiatives on AI literacy, cross-sector design challenges, and global marketing campaigns alongside partners like BBC Earth, Code.org, NASA, and the Nobel Peace Center, my work has reached tens of millions of people across more than 180 countries.I have a rare breadth of experience that spans brand, go-to-market, creative production, communications, strategy, and program development, which enables me to shape high-impact campaigns across teams and products. I strongly believe in coalition building and common purpose, having learned from visionary leaders and partners across my roles at Microsoft, Games for Change, and United Nations Global Pulse.Key skills: Go-to-market strategy and execution, campaigns, team building, AI literacy, digital storytelling, program development, cross-functional collaboration, writing, design thinking, social media, strategic communications, branding, market research, public speaking

Experience

1. Senior Product Marketing Manager, Minecraft

   Microsoft

   Oct 2017 — Present · Redmond, WA, US

   Head of marketing for Minecraft Education where I oversee GTM, storytelling, marcomm, and brand strategy for game-based learning platform reaching millions of learners worldwide, driving growth and impact through award-winning campaigns, programs and partnerships across Microsoft.

Education

• School of Visual Arts

  MFA, Design for Social Innovation

  2012 — 2014

• Vassar College

  B.A., Urban Studies

  2005 — 2009

• Ritsumeikan University

  Japanese

  2008 — 2008

Skills

• Product Development
• Management
• Community Outreach
• Design
• Social Media Marketing
• Idea Generation
• Competitive Analysis
• Team Management
• Workshop Leader
• Digital Marketing
• Project Management
• Event Planning
• Design Strategy
• Brand Development
• Social Innovation
• Entrepreneurship
• Identity Development
• Research
• Nonprofits
• Project Coordination
• Creative Concept Development
• Strategy
• Graphic Design
• Account Management
• Branding & Identity
• Strategic Communications
• Brand Architecture
• Social Media
• Marketing
• Copywriting