Sara Proctor

Regional Fitness Manager @Camarillo Fitness LLC | Orangetheory Fitness

Boston, MA, US

Leading coach development, certifications, and ongoing training initiatives• Mentoring Head Coaches and supporting fitness operations across studios• Creating a motivating and inclusive environment that drives member results and coach retention• Strong communication and collaboration skills, influencing partners at all levels • Creating strategic mindset with a passion for customer experience, loyalty and making data driven decision-making that delivers impact • Leveraging customer insights and analytics to inform strategy • Leading, mentoring, and developing high perform teams, with focus on collaboration and growth• Partnering with the marketing team to develop and execute cross functional marketing strategies that span multiple channels• Built and manage strong relationships with clients, partners, and ambassadors to drive brand loyalty and long-term engagement• Design and execute strategic plans that supported growth, retention, and community-building• Develop and implement content plans across digital platforms to increase engagement and visibility• Collaborate cross-functionally to align strategies with business goals and strengthen brand presence• Analyze performance data to optimize campaigns and refine strategies for greater impact and partnering with studio leadership to achieve monthly and quarterly goals

University of Florida

Master of Science - MS

Rhode Island College

Bachelor's degree